Listen More To Your Clients to Grow Your Firm
One of the greatest challenges we face when working with accounting firms is encouraging them to ask their clients about their needs, and relate them back to the services the firm is providing. Principals and partners of firms will often tell us they already know their clients very well. However,the chances are very high that you do not know your clients as well as you think. When was the last time you sat down with your top clients and really asked them about their business and personal financial goals?